Showing posts with label single focus. Show all posts
Showing posts with label single focus. Show all posts

Tuesday, August 14, 2012

Writing Articles (Part 11 of 21)

Don't distract readers.

Let's look again at reading two magazines. As you focus on each article, here’s another question to ask: Is there anything that distracts me from a single focus? Less experienced writers tend to provide too much information and thus divert the power of the message.

Once you have a single-focused idea, you can state it in one sentence. Here are examples:

* If you’re considering adoption, here are seven things you need to know.

* People see the patient, but the caregiver becomes invisible.

* I didn't want to forgive Betty, but Betty forgave me.

If I can't reduce an article, scene, or chapter 
into one statement, 
I probably haven't focused.